By giving us the opinions of the uneducated, journalism keeps us in touch with the ignorance of the community. – Oscar Wilde

Working to a Brief

A brief concise statement which aims to inform a contractor on the task at hand, it can either be a verbal brief or a written piece. Briefs are used in the media / with the media is so the client can be involved with the contractor and producer, they are able to discuss and decide on outcomes to do with the brief.

In order to complete the brief, the client / contractor would have to  map out and make sure the constraints have been considered, fulfilled or put into place:

Time Scales: Every task and decision has to be completed within a particular time frame, it could be fatal to the whole brief if time scales aren’t kept.

Costs: Making sure that everything that is bought, hired or used is okay to use and can be covered by the budget.

Legal: Is an important one to cover because if it’s not done properly it can lead to lawsuits and court cases. Also legal involves getting permission from minors parents if they are involved, and also anybody involved, everyone should have a choice.

Ethics&Regulatory: Are also important and have to be carefully considered so it / nothing has repercussions.

Equipment: All equipment has to be secured before-hand so it needs it, no complications will be met if it’s secured.

Locations: Need to be secured and confirmed in order for the brief to go ahead. Locations are important to secure, if they aren’t it could jeopardise the whole brief.

Health&Safety: Is very important when completing a brief, in order to keep everyone safe during the tasks.


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